I request applications for the program to ensure that the program is a right fit for you, and that the community of authors is a vibrant, driven, forward-moving group of people who are out to make a difference in this world. I don’t expect your idea to be fully fleshed out—heck, you don’t even have to know what you want to write about!—but I do hope to see heart and commitment in your application. Don’t worry if you’re feeling totally fuzzy about your book. I’ll help you with that.

If you are an individual who is driven to share an idea or story with the world, and want to grow your influence, impact, or income, you are probably a great fit for the program. Many NBS students are professionals, entrepreneurs, leaders, or bighearted individuals who see a book as a step toward their bigger purpose. Some want to write a book because it’s been a lifelong goal or they have a compelling story to share. If you’re not sure whether you’re a fit, apply anyway! I’ll help you determine whether it’s the program for you. And if you’re dealing with self-doubt about whether you’re “successful enough” to apply, kick that negative self-talk to the curb! You don’t have to be superhuman or uber successful to write a book. You just need to show up and write.

The program starts Tuesday, May 4, 2021, and runs through Tuesday, July 20, 2021.

Every book project is unique, so it’s difficult to give an exact time estimate. However, I can provide some guidelines based on your commitment level. If you’re looking to develop the skillset of writing a book, engage in the community, and make some progress on your draft, I suggest two to four hours per week of focused time. If you’d like to make solid progress and go deep with the community and coaching, set aside four to six hours per week. And if you want to finish your first draft—or at least get close—within the 12 weeks, I suggest setting aside 10 or more hours per week.

Recorded trainings will be available and live workshops will take place on Tuesdays at 11 a.m. EDT. Deep-dive QAs are 30 minutes long and occur on non-workshop weeks on Thursdays at 11 a.m. EDT to give you time to complete that week’s training. And don’t worry—you’ll have a full list of dates within the program platform once you enroll!

Can’t attend a live session because you’re traveling or in a meeting? Don’t worry—each training session will be recorded and uploaded within 48 hours, and you’ll have lifetime access to the trainings and other resources (to use for your next book!).

We’ll meet by Zoom for the live workshops and deep-dive QAs. All live videos and accompanying resources will be uploaded within 48 hours to Kajabi, the program platform.

Students are largely surprised and delighted by how transformative the book-writing process is for them. For many aspiring authors, “writing a book” is this big, complex thing—but in Nonfiction Book School, it’s broken down into a clear, step-by-step process to encourage deep introspection that leads to clarity of purpose and vision. Powerful, right? Two other big benefits students report: transformed schedules and community. I teach a time-blocking process to create time to write, which many students utilize well after the program ends—it becomes a lifestyle! NBS alumni have also become good friends, cheering each other on as they launch books and step into their purpose. The NBS community is welcoming and inspiring!

I built Nonfiction Book School on a simple premise: structure begets creativity. My signature framework has been honed for more than a decade, both in writing my own books and guiding students to write theirs, and I’ve seen the power of a clear, step-by-step framework to enable aspiring authors to write great books they’re proud to share with the world.

Importantly, NBS is not built to help you write a book lightning fast. I don’t believe books should be written in a weekend or without close attention to quality. Your ideas and stories deserve more of your energy and time to write a great book, not just a done book. Every step of my process is designed to help you dig deep, be highly productive, and write the book you’ve dreamed of.

This author accelerator program is specifically geared toward nonfiction books. That said, I used a similar process to plan and cowrite Growing Influence, a business fable I coauthored with Ron Price. You will likely still get a lot out of this program, but I want to be clear that I will not be teaching you how to write a novel; the program curriculum is tailored toward big-idea, how-to, and information-focused nonfiction books. If you apply, be sure to let me know you’re working on a novel so I can share additional resources.

Nowhere on this site will you find the phrase “Write your book in a weekend!” or “Write a book in just 14 days!” This author accelerator program treats writing a book as more than a box to be checked off as quickly as possible. Books should be more than just a calling card for your business, and great books aren’t generally written in days. My perspective is that you should write the best book you possibly can, one that will have a profound impact on readers and your brand. This program will teach you how to write a great book—one that can stand the test of time, one that you’re proud to share with the world. That takes months, not days. You can do it! I will give you the guidance to get there.

Because you have a book inside you! You have ideas that need to be shared and a story that can change lives! I deeply believe in your potential to impact thousands with your thought leadership. For many of my students and clients, investing in themselves pays off for years—and completely transforms their careers and lives. As one student put it, “This program has the highest ROI of anything I’ve invested in in the last five years.” I’ll help you uncover the book that is waiting to be written.